About Us

Re-open Tuesday 12th January 2021

756 Cameron Rd (cnr 16th Ave)

(click here for a google map)

Opening Hours: 

Tuesday 10am to 5pm

Wednesday 10am to 5pm

Thursday 10am to 5pm

Friday 10am to 5pm

Saturday 10am to 3pm

Closed Sunday, Monday & Public Holidays


Dancewear Essentials provides an excellent range of shoes, apparel and accessories for dancers.  We look forward to assisting our customers with friendly, professional advice, along with an excellent service of fitting dance shoes correctly in the Bay of Plenty.  We stock dance uniforms for students learning ballet, jazz, contemporary, character and tap etc… There are also warm-ups, activewear, and gymnastics leotards.  Our Dancesport range has excellent variety with Practise Shoes, Social Shoes and Competitive Dancer Shoes for the ever-popular Ballroom and Latin American, Tango, Ceroc, Sequence, Rock N Roll etc…Leading Brands include Bloch, Freed of London, Capezio, Energetiks, Paul Wright, Very Fine, Bunheads.  We have Eftpos facilities in store and Accept Visa and Mastercard and look forward to meeting your needs.