About Us

 756 Cameron Rd (cnr 16th Ave)

(click here for a google map)

Telephone: +64 7 5432871



Opening Hours: 

Tuesday 1pm to 5pm

Wednesday 1pm to 5pm

Thursday 1pm to 5pm

Friday 1pm to 5pm

Saturday 10am to 3pm

Closed Sunday, Monday Public Holidays


Our Online store is OPEN and we are able to do Mail Orders for our customers.  We look forward to being of service to you.

Please take care and look after each other from the Dancewear Essentials Team


Dancewear Essentials is a family business providing an excellent range of shoes, apparel and accessories for dancers.  We look forward to providing our customers with friendly, professional advice, along with the service of fitting dance shoes correctly in the Bay of Plenty.  We stock an excellent range of dance uniforms for students learning ballet, jazz, contemporary, hip-hop, character and tap etc… There are also warm-ups, activewear, gymnastics leotards, highland dance shoes and flower girl shoes.   Our Dancesport range is also expanding for the ever-popular Ballroom and Latin American, Tango, Ceroc, Sequence, Rock N Roll etc…Leading Brands include Bloch, Freed of London, Capezio, Energetiks, Paul Wright, Little Ballerina, Very Fine, Bunheads, Aurora Activewear and this is ever-expanding.  We have Eftpos facilities in store and Accept Visa and Mastercard and look forward to meeting your needs.